2022: speak the truth, say it well

29 Dec 21

2021 Brands

Words: “Due to the ongoing Covid 19 pandemic….”

Truth: “We are not going to be answering your call – and that’s your problem, not ours”

2021 Politicians

Words: “Let’s be clear….”

Truth: “There now follows a torrent of unsubstantiated, nonsensical falsehoods”

2021 Linked In

Words: “(some random)….celebrates this”

Truth: “(some random)….panicked, logged in, stumbled upon a quick and easy button – mostly to avoid creating content”